Really interesting dress by Rose Day Fashions in a gradated stripe, bright blue and white. Contrasting sleeve and collar details with a bit of a nautical flair. Belt loops but belt shown is not included. Hard to believe even with inflation that this dress would have sold for $6 in 1950! See History for more details.

Measurements:
Bust 38"
Waist 28
Hip free
Shoulder to waist about 16"
Waist to hem 31"

Condition:
Very good vintage condition. Slight underarm discoloration, some pulled/loose threads around the bodice but no other issues I could find. Cleaned and ready to wear.

History:
Rose Day was a line of dresses made from the late 1920s through the mid-50s by Rosenblatt & Sons, a New York company—though by 1949 only the design and pattern making were done in the city; cutting, sewing, finishing and pressing were done in factories in and near Rutland, Vermont. From January to July each year, they produced interesting cotton dresses (like this one) and housecoats under the Rose Day Fashion label for sale nationwide. At its peak in 1948, the three factories produced about 27,500 dresses a week during these busy spring months; for the rest of the year they sewed flannel robes and corduroy dresses to keep up employment. Louis Kazon, Rosenblatt’s partner and Vice President, introduced the garment workers’ union to his factories, and its workers were entitled to paid holidays, regular breaks, minimum wages, paid vacations and regular raises. Kazon had started his career in sweatshops and was determined to be a part of management that would work with labor to secure them clean, safe and well-lighted working environments and basic rights. Kazon expanded the West Rutland factory in 1948 to a beautiful streamline moderne structure on Cleveland Avenue, now mostly demolished except for two tiled walls with a curved glass block corner. 

This item is sold from a vintage boutique in Los Angeles, California.