Founded in 1977 as Buckaroo International, the company had a bit of a hard time getting off the ground. With a name change and cool commercials that featured a catchy slogan (“Excuse me, are those Bugle Boy jeans that you’re wearing?”), Bugle Boy found its footing in the men’s fashion industry.
In 1983, the company introduced the younger generation to parachute pants. Bugle Boy also sold shirts and other types of pants, like cargo. While the business also tried to sell a line of clothing for women and girls, these styles were never quite as popular as the men’s and boys’ lines. In 2001, the once-popular fashion brand filed for bankruptcy.
